{"id":208,"date":"2024-04-30T06:34:51","date_gmt":"2024-04-30T06:34:51","guid":{"rendered":"https:\/\/organicgrid.com\/website_d8c42cae\/?post_type=case-study&#038;p=208"},"modified":"2024-08-08T10:43:46","modified_gmt":"2024-08-08T10:43:46","slug":"meadowood","status":"publish","type":"case-study","link":"https:\/\/organicgrid.com\/website_d8c42cae\/case-study\/meadowood\/","title":{"rendered":"Meadowood"},"content":{"rendered":"<section id=\"208\" class=\"page-header__section block-page-header\">\n            <div class=\"parallax-image-block\">\n            <a href=\"javascript:void(0);\" class=\"btn-start-project sf-open-2023 tr-delay\" rel=\"nofollow\">\n                <span>start a project<\/span>\n            <\/a>\n            <div class=\"logo-box\">Logo Corner<\/div>\n            <img decoding=\"async\" id=\"banner_6a57173d975f2\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/06\/Meadowood_Hero.webp\" alt=\"meadowood\" data-images=\"[&quot;https:\\\/\\\/organicgrid.com\\\/website_d8c42cae\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/Meadowood_Hero.webp&quot;]\"  class=\"page-header__img\">\n        <\/div>\n    \t<div class=\"page-header__info tr-delay\">\n\t\t\n\n<h1 class=\"wp-block-heading ph-title pos-lb capt\">Meadowood<\/h1>\n\n\n\n<h2 class=\"wp-block-heading ph-content pos-lb capt\">A complete brand refresh that embraces the grounds, heritage and spirit of this life plan community.<\/h2>\n\n\n\t<\/div>\n\t<a href=\"#scroll-down\" class=\"pos-rb capt scroll-arrow tr-delay\">\n        Scroll Arrow\n        <svg version=\"1.1\" id=\"Layer_1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" x=\"0px\" y=\"0px\" width=\"20.605px\" height=\"24.188px\" viewBox=\"0 0 20.605 24.188\" enable-background=\"new 0 0 20.605 24.188\" xml:space=\"preserve\"> <g> <defs> <rect id=\"SVGID_1_\" y=\"0\" width=\"20.606\" height=\"24.187\"\/> <\/defs> <clipPath id=\"SVGID_2_\"> <use xlink:href=\"#SVGID_1_\"  overflow=\"visible\"\/> <\/clipPath> <path clip-path=\"url(#SVGID_2_)\" fill=\"#6D6D6D\" d=\"M20.443,13.479c-0.106-0.107-0.25-0.17-0.401-0.171 c-0.151-0.002-0.297,0.057-0.404,0.162l-8.768,8.786V6.696V5.571V0.575h-0.001c0.003-0.152-0.056-0.298-0.163-0.406 C10.601,0.061,10.454,0,10.304,0c-0.152,0-0.298,0.061-0.404,0.169C9.792,0.277,9.734,0.423,9.736,0.575v4.996v1.125v15.561 l-8.768-8.786c-0.108-0.105-0.253-0.164-0.405-0.162c-0.151,0.001-0.295,0.063-0.401,0.171C0.057,13.588-0.001,13.734,0,13.885 c0.001,0.151,0.063,0.296,0.171,0.401l9.724,9.724c0.105,0.112,0.253,0.176,0.407,0.177c0.018,0.001,0.035,0.001,0.053,0h0.001 c0.129-0.018,0.248-0.081,0.336-0.177l9.742-9.724c0.107-0.105,0.17-0.25,0.171-0.401C20.607,13.734,20.549,13.588,20.443,13.479\" \/> <\/g> <\/svg>\n\t<\/a>\n<\/section>\n<div id=\"scroll-down\"><\/div>\n\n<script>\n    jQuery(document).ready(function($) {\n        var data_images = $(\"#banner_6a57173d975f2\").attr(\"data-images\");\n        if(data_images !== \"\"){\n            data_images = JSON.parse(data_images);\n            if(data_images.length){\n                var number = Math.floor(Math.random()*data_images.length);  \n                var random_img_url = data_images[number];\n                $(\"#banner_6a57173d975f2\").attr(\"src\", random_img_url);\n            }\n        }\n    });\n<\/script>\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div id=\"208\" class=\"intro__text container block-intro-text\">\n\t\n\n<h2 class=\"wp-block-heading\">Located in Worcester Township, PA and spanning over 135 acres, Meadowood provides a wide variety of living, healthcare and wellness opportunities for seniors aged 62 or older. Meadowood believes in creating a community where everyone, no matter their age, feels free, energized, and active. Meadowood is guided by its mission: to work together \u2014 residents, staff and board members alike \u2014 to build a community of healthy, independent, and thriving people.<\/h2>\n\n\n<\/div>\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div id=\"208\" class=\"service_partner_list block-services-and-partners-list\">\n    <div class=\"container\">\n        <div class=\"row\">\n                            <div class=\"col-6\" data-aos=\"fade-up\" data-aos-duration=\"1000\">\n                    <h2>Services<\/h2>\n                    <div class=\"service_list_item\">\n                        <ul>\n                                                        <li>Brand Identity<\/li>\n                                                        <li>Brand Strategy<\/li>\n                                                        <li>Content Creation<\/li>\n                                                        <li>Copywriting<\/li>\n                                                        <li>Email Marketing<\/li>\n                                                        <li>Iconography<\/li>\n                                                        <li>Illustrations<\/li>\n                                                        <li>Image Library<\/li>\n                                                        <li>Photography<\/li>\n                                                        <li>Print &amp; Marketing Collateral<\/li>\n                                                        <li>Signage<\/li>\n                                                        <li>Social Media<\/li>\n                                                        <li>Videography<\/li>\n                                                        <li>Wayfinding<\/li>\n                                                        <li>Website Design<\/li>\n                                                   \n                        <\/ul>\n                    <\/div>\n                <\/div>\n                            <div class=\"col-3\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-delay=\"500\">\n                    <h2>Partners<\/h2>\n                    <div class=\"partner_list_item\">\n                        <ul>\n                                                        <li>Anro Printing<\/li>\n                                                        <li>Bourne Graphics<\/li>\n                                                        <li>Bourne Graphics, Inc.<\/li>\n                                                        <li>DJB Specialties<\/li>\n                                                        <li>Filmiamo Productions<\/li>\n                                                        <li>Kevin York Photography<\/li>\n                                                        <li>Markations<\/li>\n                                                        <li>RSB Solutions<\/li>\n                                                        <li>Zave Smith Photography<\/li>\n                                                    <\/ul>\n                    <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image alignfull size-full full-width-image-parallax is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"2825\" height=\"2425\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-01.jpg\" alt=\"\" class=\"wp-image-4855\" srcset=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-01.jpg 2825w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-01-300x258.jpg 300w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-01-1024x879.jpg 1024w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-01-768x659.jpg 768w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-01-1536x1319.jpg 1536w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-01-2048x1758.jpg 2048w\" sizes=\"auto, (max-width: 2825px) 100vw, 2825px\" \/><\/figure>\n\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\" style=\"letter-spacing:0.15em;text-transform:uppercase\">Engage<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading has-text-color has-link-color has-heading-4-font-size wp-elements-a5df98badbbac3e99610d63d0be6379b\" style=\"color:#686868\"><strong>Elevate Your Experience<\/strong><br>Meadowood&#8217;s brand renewal showcases a vast community, a personalized website, and inspirational messaging.<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column split-text-item is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">The refreshed brand initially launched with a new logo that immediately conveys the beauty one experiences when entering the Meadowood community \u2014 the vastness of its 135-plus acres and the many paths that unite the community to residential living, dining, indoor\/outdoor activities and wellness programs. With a website being the primary vehicle in which people and their families initially connect with life care communities, we wanted to ensure we created a user experience that engaged the user through simplified navigation, and messaging and imagery that spoke to them one-on-one. From the moment visitors land on the home page, they are welcomed by drone video footage highlighting the vastness of Meadowood\u2019s community with \u201cImagine Yourself Living Here\u201d superimposed on the opening sequence. Messaging is written in a voice that is authentic, inclusive, vibrant and inspirational\/aspirational.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n<section id=\"208\" class=\"video-lightbox__section block-video-lightbox video-lightbox__layout-2\">\n    <div class=\"container\">\n                    <div class=\"video_grid\">\n                                        <div class=\"video-lightbox__block no-anchor img_animation\" data-aos>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/02_Meadowood.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                    <\/div>\n                                            <div class=\"video-lightbox__block no-anchor img_animation\" data-aos>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/03_Meadowood.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                    <\/div>\n                                            <div class=\"video-lightbox__block no-anchor img_animation\" data-aos>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/meadowood-grid-img-3.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                    <\/div>\n                                <\/div>\n            <\/div>\n<\/section>\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image alignfull size-full full-width-image-parallax\"><img loading=\"lazy\" decoding=\"async\" width=\"2825\" height=\"2425\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-02.jpg\" alt=\"\" class=\"wp-image-4856\" srcset=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-02.jpg 2825w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-02-300x258.jpg 300w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-02-1024x879.jpg 1024w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-02-768x659.jpg 768w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-02-1536x1319.jpg 1536w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-02-2048x1758.jpg 2048w\" sizes=\"auto, (max-width: 2825px) 100vw, 2825px\" \/><\/figure>\n\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide split-text-item\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Excite<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A more vibrant color palette builds from Meadowood\u2019s existing colors and brings in the use of three primary colors \u2014 Meadow (evergreen), Bloom (lime green) and Sky (blue) \u2014 to reinforce the vast grounds of the Meadowood community. A secondary color palette complements the brand\u2019s visual and verbal messaging. These secondary colors help bring a level of energy and excitement across all print and digital applications. In addition to a more vibrant color palette, animations, videos and resident and staff testimonials create a level of enthusiasm and a feeling of belonging as visitors navigate through the new website. Furthermore, interactive features such as virtual tours and community event highlights immerse visitors in the vibrant lifestyle offered at Meadowood. Real-time chat support and personalized content recommendations cater to individual preferences, fostering a sense of community connection even before stepping foot on the grounds. These enhancements elevate the online experience, encapsulating the essence of Meadowood\u2019s welcoming and dynamic atmosphere.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n<section id=\"208\" class=\"video-lightbox__section block-video-lightbox video-lightbox__layout-1\">\n    <div class=\"container\">\n                    <div class=\"video_grid\">\n                                        <div class=\"video-lightbox__block  img_animation\" data-aos>\n                                                        <a data-fancybox href=\"https:\/\/vimeo.com\/860797680\" class=\"overlay-link\">Overlay Link<\/a>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/06_Meadowood.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                        <div class=\"capt pos-lb\">Community Living<\/div>\n                                                        <button class=\"btn watch-video-btn\">Watch Video <\/button>\n                                                    <\/div>\n                                            <div class=\"video-lightbox__block  img_animation\" data-aos>\n                                                        <a data-fancybox href=\"https:\/\/vimeo.com\/860797790\" class=\"overlay-link\">Overlay Link<\/a>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/07_Meadowood.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                        <div class=\"capt pos-lb\">Wellness Center<\/div>\n                                                        <button class=\"btn watch-video-btn\">Watch Video <\/button>\n                                                    <\/div>\n                                            <div class=\"video-lightbox__block  img_animation\" data-aos>\n                                                        <a data-fancybox href=\"https:\/\/vimeo.com\/860797747\" class=\"overlay-link\">Overlay Link<\/a>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/08_Meadowood.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                        <div class=\"capt pos-lb\">A Career To Love<\/div>\n                                                        <button class=\"btn watch-video-btn\">Watch Video <\/button>\n                                                    <\/div>\n                                <\/div>\n            <\/div>\n<\/section>\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image alignfull size-full full-width-image-parallax\"><img loading=\"lazy\" decoding=\"async\" width=\"2825\" height=\"2425\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-03.jpg\" alt=\"\" class=\"wp-image-4857\" srcset=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-03.jpg 2825w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-03-300x258.jpg 300w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-03-1024x879.jpg 1024w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-03-768x659.jpg 768w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-03-1536x1319.jpg 1536w, https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/08\/Meadowood-Parallax-03-2048x1758.jpg 2048w\" sizes=\"auto, (max-width: 2825px) 100vw, 2825px\" \/><\/figure>\n\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group alignwide split-text-item\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Inspire<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Expressive imagery plays a critical role in developing a vivid, meaningful and inspiring identity for Meadowood across all print and digital touchpoints. Because the residents and staff are at the core of everyday living at Meadowood, we commissioned custom photography and videography to depict authentic and inspiring testimonials featuring actual residents, staff, the community and the grounds. Imagery is cropped for maximum effect, providing a \u201cbehind-the-scenes\u201d look into a day in the life of living and working at Meadowood. Moreover, these visuals are strategically incorporated into targeted marketing campaigns, social media content, and newsletters, fostering a genuine connection with prospective residents and their families. By showcasing the genuine interactions and heartfelt moments, the imagery encapsulates the warmth and inclusivity at Meadowood, enticing individuals to explore and be part of this vibrant community firsthand. These visuals also serve as a testament to the diverse experiences and shared stories that define life at Meadowood.<\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:12.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n<section id=\"208\" class=\"video-lightbox__section block-video-lightbox video-lightbox__layout-2\">\n    <div class=\"container\">\n                    <div class=\"video_grid\">\n                                        <div class=\"video-lightbox__block no-anchor img_animation\" data-aos>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/10_Meadowood.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                    <\/div>\n                                            <div class=\"video-lightbox__block no-anchor img_animation\" data-aos>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/11_Meadowood.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                    <\/div>\n                                            <div class=\"video-lightbox__block no-anchor img_animation\" data-aos>\n                                                        <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/12_Meadowood.jpg\" alt=\"\" class=\"video-lightbox__cover\">\n                                                    <\/div>\n                                <\/div>\n            <\/div>\n<\/section>\n\n\n<div style=\"height:2.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div id=\"208\" class=\"quote_block block-quote-block\">\n    <div class=\"container\">\n        <div class=\"quote_block__inner\" data-aos=\"fade-up\" data-aos-duration=\"1000\">\n                        <div class=\"quote_block__thumb\">\n                <img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/john-kotsatos.jpg\" alt=\"\"\/>\n            <\/div>\n                        <div class=\"quote_block__text\">\n                                <p>Xhilarate is down to earth, extremely easy to work with and has become a valuable part of our team. Their team is patient and they listened to our needs.<\/p>\n                                <div class=\"q_author\">\n                                        \u2013 John Kotsatos<span>\/<\/span>\n                                        VP Sales &amp; Marketing <span>\/<\/span> \n                    Meadowood                <\/div>\n                                <div class=\"read_more_img\">\n                    <a href=\"https:\/\/clutch.co\/profile\/xhilarate#review-216675\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/organicgrid.com\/website_d8c42cae\/wp-content\/uploads\/2024\/04\/quote-readmore-clutch-img.svg\" alt=\"\" \/><\/a>\n                <\/div>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"featured_media":483,"parent":0,"template":"","meta":{"_acf_changed":true,"nf_dc_page":""},"service":[4,3,14,11,17,5,6,16,9,8,12,15,10,13,7],"partner":[23,26,24,25,21,20,18,22,19],"class_list":["post-208","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","service-brand-identity","service-brand-strategy","service-content-creation","service-copywriting","service-email-marketing","service-iconography","service-illustrations","service-image-library","service-photography","service-print-marketing-collateral","service-signage","service-social-media","service-videography","service-wayfinding","service-website-design","partner-anro-printing","partner-bourne-graphics","partner-bourne-graphics-inc","partner-djb-specialties","partner-filmiamo-productions","partner-kevin-york-photography","partner-markations","partner-rsb-solutions","partner-zave-smith-photography"],"acf":[],"_links":{"self":[{"href":"https:\/\/organicgrid.com\/website_d8c42cae\/wp-json\/wp\/v2\/case-study\/208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/organicgrid.com\/website_d8c42cae\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/organicgrid.com\/website_d8c42cae\/wp-json\/wp\/v2\/types\/case-study"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/organicgrid.com\/website_d8c42cae\/wp-json\/wp\/v2\/media\/483"}],"wp:attachment":[{"href":"https:\/\/organicgrid.com\/website_d8c42cae\/wp-json\/wp\/v2\/media?parent=208"}],"wp:term":[{"taxonomy":"service","embeddable":true,"href":"https:\/\/organicgrid.com\/website_d8c42cae\/wp-json\/wp\/v2\/service?post=208"},{"taxonomy":"partner","embeddable":true,"href":"https:\/\/organicgrid.com\/website_d8c42cae\/wp-json\/wp\/v2\/partner?post=208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}